A contemporary two-bedroom rental show flat designed to create an elegant and aspirational vision of modern Hampstead living, brought together through considered FF&E selection, furniture sourcing and detailed styling.
Location
Hampstead Reach, LondonProperty Type
Two-bedroom apartmentProject Type
Rental Show Flat · Residential Interior DesignScope
Interior Design · FF&E Sourcing · Furniture Selection · StylingDesign Stage
Design DevelopmentServices
Design · StylingStatus
Complete
Challenge
The challenge was to transform the two-bedroom apartment at Hampstead Reach, London, into a sophisticated and welcoming rental show flat. The scheme needed to balance contemporary elegance with practicality, while creating an aspirational yet comfortable home for prospective tenants.
Approach
The focus was on creating a cohesive interior through carefully considered FF&E selection, sourcing and styling. Furniture, lighting, soft furnishings, artwork and accessories were curated to complement the apartment's architecture, with considered use of colour, texture and materiality throughout.
Solution
The result is a polished and contemporary rental show flat that combines refined design with a relaxed sense of home. A carefully curated FF&E scheme, layered styling and considered palette create a cohesive and aspirational interior, enhancing the apartment's appeal within Hampstead Reach, London.
